NEW PEOPLE COUNTING TECHNOLOGY
 3/5/08 - Seattle Digital Signage implements Traf-Sys Infrared Beams at screen locations to get accurate monthly traffic counts near the digital signage. ( www.trafsys.com ) |
Dynamic Digital Signage - The New Age of Advertising
A digital sign is a display device which is used as an in-store sign to present constantly changing, computer generated, full motion video, photo-realistic graphics, text, and animation. It is a dynamic venue as opposed to static billboards and posters.
Our exclusive digital advertising billboards are a network of digital signs, which can be controlled remotely from anywhere in the world using our proprietary software and hardware.
One advantage of Dynamic Digital Signage over printed materials and static signs is the ability to change messages in “real time” and enable just-in-time marketing implementation. Another advantage is the unlimited content that can be posted at every display location, which is particularly valuable when space is at a premium. Display sites can also be networked together so that store managers can select target sites demographically and tailor their messages to that audience. Product and brand promotions can now be done in a more efficient manner and at a much lower cost compared with traditional ways.
Launch the Calculator |
This applet calculates the return on investment (ROI) comparing digital signage vs. traditional poster prints for point-of-sale merchandising displays & sales promotion applicable to the retail, food & beverage services, and entertainment sectors.
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